Jones Lang LaSalle (JLL) is a global real estate company that does everything from engineering and purchasing land to development. This presentation will discuss ways in which JLL’s Data Science team leverages and harnesses the power of location along with data science and analytics to help clients all over the world validate and consolidate their real estate portfolio quickly and efficiently with location intelligence, lending confidence to costly strategic location decisions. JLL’s location analytics solution MapIT delivers real-time, forward-thinking, and accurate location-based data and analytics in support of real estate location and investment decisions. Use cases will illustrate how GIS helps JLL uncover hidden geographies of opportunity and as a result brings business strategies into alignment with new location opportunities within the geosocial economy.